2024 has been a big year for data center expansion at servers.com. We’ve launched in Miami, which is a new location for us, and expanded five existing operations across Europe, Asia, and the U.S.
Our new data center locations in Europe:
Amsterdam 6
Our new data center locations in the U.S.:
San Jose 2
Washington 3
Dallas 4
Miami 1
Our new data center locations in Asia:
Singapore 2
To mark the growth, we sat down with our EVP of Product and Engineering, Ilya Sokolov, and Chief Revenue Officer, Isaac Douglas, to discuss the expansion and what it means for our customers.
The expansion, driven foremost by customer demand, will support both existing and new servers.com customers to grow their businesses in new regions.
“We’re primarily customer driven in terms of opening new data centers,” said Ilya. “If customers want us to be somewhere, that’s where we go. And we can do it quickly because we always keep a supply of pre-stocked networking equipment which can be shipped and launched rapidly”.
servers.com serves five key industries (gaming, iGaming, streaming, adtech, and fintech), all of which continue to experience rapid growth.
“We bring on board new customers all the time in the verticals we specialize in, as we consistently prove that we’re a reliable provider. Our existing customers are also growing and looking to us to help them expand,” said Isaac.
It means that the need for bare metal server hosting in different locations around the globe is being felt more than ever. Particularly for industries like video gaming that are highly latency sensitive, and fintech which relies on being close to major financial markets.
“New locations are always about getting closer to something - whether that’s getting closer to users to reduce latency in gaming or getting closer to a specific platform,” furthers Isaac.
Miami being the prime example. Our customers were asking for infrastructure as service (IaaS) offerings in this strategic location to access the South American market.
“If you look at the networks that run between North and South America, Miami is a really hot connectivity site down to Brazil and São Paulo in particular,” continued Isaac.
“Hosting infrastructure out of Brazil comes at a significant premium due to the cost of hardware in the region. Having a data center presence in Miami means we can serve the South American market without having to transfer that premium to our customers.
“It’s no substitution for businesses that are acutely latency sensitive or need infrastructure in Brazil for data regulation compliance. But where this doesn’t apply, Miami is a fantastic option.”
Over at our San Jose locations, the expansion to our existing operations brings with it improved redundancy.
“San Jose 2 lies on a separate site, away from our existing San Jose 1 location. This physical separation allows us to provide an extra level of redundancy for our customers in the region,” said Ilya.
This round of expansion is certainly not the last. As a company we remain committed to helping our customers scale on the latest hardware, in the best locations.
“We’re always interested in growing our data center locations. We will continue listening to our customers to understand their requirements and where they want us to grow,” concludes Isaac.
Looking to the future, our goal is to continue filling latency gaps to provide the best coverage possible for our customers. If you’re an existing or prospective customer in need of infrastructure in a particular region, don’t hesitate to get in touch with our team.
